Maasai girls in traditional attire
OMOM community gathering
Girls in Nganashehood bootcamp
Education Sidai program
Serian Homes
OMOM Maasai Community Foundation

Every Maasai girl deserves the freedom to learn, lead and choose her own future.

Ending child marriage. Advancing education. Building the next generation of Indigenous women leaders in Tanzania.

OUR STORY

Born from the community. Built for the community.

OMOM Maasai Community Foundation was not built in an office. It was built inside a Maasai community in Tanzania by a woman who grew up there and refused to accept that girls had no future beyond early marriage.

Naomi Koinase was the first person from her village to reach university. She did not celebrate. She went back. She started with three girls, no funding and an unshakeable belief that education could change everything. In 2023 she registered OMOM. In 2025 she graduated with a Chevening Scholarship MA in Gender and Development from the University of Sussex in the UK.

Today OMOM works across Maasai communities in Tanzania through four connected programmes designed to get girls into school, keep them safe, build them into leaders and change the communities around them.

"When a Maasai girl is educated she does not just change her own life. She goes back and changes her community."

— Naomi Koinase, Founder & Director
Learn Our Full Story

THE PROBLEM

The patriarchy is failing Maasai girls.

In Maasai communities patriarchy does not ask permission. It shows up at 12 years old when a girl finishes primary school and decides her future before she can. Behind every forced marriage is a girl who had a dream. Behind every dropout is a girl who had the grades.

The problem is not the girl. It has never been the girl. It is a system designed to limit and oppress her.

Education without safety and community change leaves girls exposed.

60%+

Maasai girls married before age 18

2 in 10

Maasai girls transition from primary to secondary school

47%

Prevalence of forced marriage in Manyara — highest in Tanzania

WHAT WE DO

Our Core Focus Areas

View all programs
Education Sidai

Education Sidai

  • Vulnerable Girls Identification
  • School Placement and Full Provision
  • Monitoring and Progress Tracking
Learn more
Nganashehood

Nganashehood

  • Life Skills and Mentorship
  • Sexual and Rights Education
  • Mental Health and Trauma Support
  • Career Development
Learn more
Serian Homes

Serian Homes

  • Life Skills and Personal Development
  • Cultural Preservation
  • Women Economic Empowerment
Learn more
Olosho Voices

Olosho Voices

  • Community Dialogues and Champions
  • Government and Policy Advocacy
Learn more

HOW WE DELIVER CHANGE

The Elimu Impact Model

A community-rooted system. No girl left behind.

01

Identify

We go into Maasai communities and find vulnerable girls who passed exams but were never enrolled due to forced and early marriage and poverty.

02

Educate

We secure school placement and provide tuition, uniforms, books and all learning materials so every girl starts with everything she needs.

03

Protect

We provide safe accommodation and engage parents, elders and government to eliminate harmful practices that pull girls out of school.

04

Empower

We build confidence, voice and leadership through mentorship, bootcamps, school clubs and rights education.

05

Advocate

We work with communities and government until every Maasai girl has the environment she needs to lead and thrive.

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Community rooted from day one. The system is built inside Maasai communities by someone who grew up there, designed so that change is owned and sustained by the community itself.

OUR STORIES

Every story represents systems change.

These transformations aren't isolated successes — they're proof that when Maasai girls receive the right combination of education, safety and support, they don't just survive. They lead.

Nganashehood Bootcamp
Leadership

Nganashehood Bootcamp

Education Sidai
Education

Education Sidai

Serian Homes
Safe Housing

Serian Homes

Olosho Voices
Community

Olosho Voices

Community Gathering
Advocacy

Community Gathering

Girls in Training
Mentorship

Girls in Training

Who We Are
Community

Who We Are

Nganashehood Bootcamp
Leadership

Nganashehood Bootcamp

Education Sidai
Education

Education Sidai

Serian Homes
Safe Housing

Serian Homes

Olosho Voices
Community

Olosho Voices

Community Gathering
Advocacy

Community Gathering

Girls in Training
Mentorship

Girls in Training

Who We Are
Community

Who We Are

OUR PARTNERS

Trusted by leading organizations

Together with our partners, we are amplifying impact across the Maasai community of Tanzania.

Trevor Noah Foundation
YALI East Africa
Her Initiative
UK Embassy Tanzania
The Hidden Charitable Trust Fund
Institute of Development Studies
Women Fund Trust-Tanzania
MS TCDC
US Embassy Tanzania
GLAMI
Trevor Noah Foundation
YALI East Africa
Her Initiative
UK Embassy Tanzania
The Hidden Charitable Trust Fund
Institute of Development Studies
Women Fund Trust-Tanzania
MS TCDC
US Embassy Tanzania
GLAMI